The Hatch Youth Programme officially launched on Friday 15 December at Lei Café, Ponsonby. Developed and delivered by the Pacific Business Trust (PBT) in partnership with Massey University, Hatch provides a combination of flexible tertiary education with real-world experience. The programme targets Pacific youth aged 16-26 with entrepreneurial aspirations and starts in early 2018.
Lei Cafe was abuzz with innovation and excitement as six young, dynamic Pacific business teams participating in the inaugural Hatch Youth Programme were introduced.
Hatch is designed to support young entrepreneurs with developing their existing ideas and/or businesses. It also develops entrepreneurial skills of each participant alongside it.
Hatch signals a turning point in how the Pacific Business Trust works with communities, as the three-year programme gives those who take part access to tertiary education as well as practical, real-world experience.
“One of the first things we recognised was the need to provide an opportunity for our young people to elevate themselves,” says Kim Tuaine, CEO of the Pacific Business Trust.
PBT saw a gap for Pacific youth entrepreneurial development, designing Hatch to address it and finding the best people to engage with.
This led the Trust into partnership with Massey University and a range of collaborations, including many of New Zealand’s best business leaders.
Of the six-team cohort, there are three businesses and three social enterprises. Meraki offers Pasifika workshops, while Gift One (GO) is a branding/social enterprise to support New Zealand companies in developing their social responsibility strategy and Mau Studios is a social design practice.
Olelei is a business looking to create dairy-free alternatives to food products, jewellery makers Sepora + Lia are Christchurch-based, and Recoveroom is making sports-based recovery lounges accessible for everyday people.
Garth Alofa, 20, CEO of Recoveroom and co-founder Strarn Warren, 22, were excited to meet with the people making Hatch possible.
Garth hopes Hatch will enable him and his team to link up with useful contacts to expand their idea of recovery rooms for the everyday sports player not just top tier athletes.
“We want to commercialise recovery,” says the former up-and-coming bodybuilder whose sporting career was thwarted by an injury’s long healing process, “but we need the education to do so.”
In order to expand they must learn the ins and outs of a business, which is one of the many perks of Hatch.
A perk which founder and CEO of Gift One (GO) Ana Saulala (26) is particularly interested in.
“My knowledge of the business world is still at a surface level,” says the young entrepreneur.
Through Hatch, Ana intends to make the connections necessary to build her social enterprise brand GO in order to work with corporate businesses to address their corporate social responsibilities (CSR).
Hatch is built around creating such opportunities, says Kim Tuaine.
“It’s about creating access and confidence for our young people, helping them develop the skills to execute a strong business model and take it anywhere they might want to.”
Jackie Young, Massey University’s e-centre CEO, adds that it’s not a zero-sum game.
“It’s about making winners and creating value for everyone,” she says.
“Massey has a focus on developing skills for the 21st century and Hatch is precisely aligned with that. Entrepreneurship is an essential 21st century skill and you’ve got to be flexible, resilient and creative.”
Jackie hopes extending Massey University’s community and networks to the team will help optimise their chances for success.
“Start-ups are a high risk-undertaking, so we want to work with them to minimise the risk and make sure they’re as well positioned as possible to succeed.”
Fa’amatuainu Tino Pereira, Chairman of the Pacific Business Trust, describes the Hatch initiative as “one of the turning points for PBT in achieving an echoing platform that will sustain our communities.”
“It’s about young people and the future success this opportunity provides them with,” he says.
“Hatch is a programme that New Zealand will hear about.”
About Hatch Youth
Hatch Youth is a programme targeting Pacific youth aged 16-26, developed by the Pacific Business Trust. The programme combines tertiary education opportunities through Hatch partner Massey University with a bespoke, intensive, wrap-around system. Real-world experience is leveraged to support accelerated commercial growth and new and diverse leadership within our communities and Aotearoa.
About The Hatch Teams
GO is short for Gift One. It is a brand/social enterprise that aims to better connect human needs with human behaviour to help reduce barriers to giving, increase the speed of access to product and skills-based volunteers required by the community and support New Zealand companies in developing their social responsibility strategy that is low-input and high visibility. GO sees Hatch as an opportunity to grow GO in the coming year.
2. Mau Studios
A social design practice, Mau Studios creates holistic, systemic and human-centred responses to humanitarian issues. A movement of creatives and designers, it believes everyone has the right to dream big, innovate change and inspire future generations. They are excited to be involved with Hatch and see it as an opportunity to unlock their potential and continue to create meaningful impact in a commercially sustainable manner and on a larger scale.
A social enterprise that offers Pasifika art and wellbeing workshop sessions to schools, Meraki has started with schools in Auckland, with their sessions focus on drama, dance, visual arts and cultural values. Meraki began as part of the Young Enterprise Scheme at St Mary’s College. Through Hatch, they are passionate about scaling their business to new heights.
A business that creates dairy-free alternatives to products that everyone can enjoy. O Lelei began with almond milk and have expanded to create three more products – almond yoghurt, ice cream and almond flour, with a fifth product soon due for release. Formed in 2015 as part of the Young Enterprise Scheme at Henderson High School, O Lelei see Hatch as a pathway to growing their company nationwide and globally.
An innovative project aimed at treating physical and mental aspects of recovery by opening recovery lounges. Their rooms are spaces equipped with recovery technology, often only available to elite top tier athletes. They aim to make this accessible to the general public and see Hatch as an opportunity to grow a commercial enterprise with a long lasting impact into the future.
6. Sepora + Lia
A creative collaboration between two women with Polynesian roots who create fun and contemporary pieces of jewellery. The design and making process is very personal and, within two months, they have built significant online presence. They believe Hatch will give their business a wide room of opportunities to grow and expand their business to new heights.